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Do the "Chicken."
| 9.19.2005
In an age of innovative marketing, these two sites (Burger King's subservient chicken, sithsense and Tazo Tea) do a great job of getting whatever mindshare is left at the end of people's day. These types of sites are few and far between as they do a better job of creating brand awareness than they do of actually selling product. Special thanks to Michele L. for bringing the Tazo site to my attention.
posted at 11:28 AM
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3 Comments:
Tazo has great marketing, but not so fabulous tea; try Stash,
double bergamot earl grey black tea for good flavor from a bag tea
The Tazo site really stands out. It grabbed my attention and tempts me to try their products, even though "teacup" thinks they aren't so fabulous.
A run down looking chicken in a garter belt following my every command, while funny, kinda turns me off from the food. Makes me relate BK food to old, used-up poultry prostitutes. Not very appealing. At least the creepy king in their TV ads is clean and shiny. Although the chicken is probably closer to reality for their food.
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